Sourced Image: http://www.civicheraldry.co.uk/east_anglia_essex.html
These are the kind of colours I want in my app as they are inspired by the colours in the Cambridge City logo. I've decided that going for a more pastel colour will be more appealing to the audience as sharp colour may not look as nice and aesthetically pleasing than pastel colours. The fonts above are also options for my app, they are easy to read so that everyone in my target audience can read it as well as none of the fonts being too "fancy" that their too hard to read so I have used simple fonts.
|
The green pastel colour I used is actually called Cambridge blue and i thought that way it makes it even more relevant to have that colour in the app. The purple pastel I used i think really complements the Cambridge blue on the shopping page. Also purple and blue are very similar colours and are made with similar properties so they work well together.
|
Benefits of using the interactivity in my app:
|
Limitation of using the interactivity in my app
|